Zheng GONG

Publications

Zheng GONG
Title:

Assistant Professor

Education Background:
Ph.D. in Management, University of Toronto
M.S. in Economics, Center for Monetary and Financial Studies (CEMFI)
B.S. in Astronomy, Peking University
B.S. in Economics, Peking University
Office Address

Zhiren 318A

Teaching Area

Marketing

Research

Quantitative Marketing, Social Media, Economics of Digitization, Industrial Organization, and Applied Microeconomic Theory

PublicationsInfo

Publications

1. Gong, Zheng, Jin Huang, and Yuxin Chen. "What the Past Tells About the Future: Historical Prices in the Durable Goods Market." Management Science (2022).


Working Papers

1. Gong, Zheng and Jin Huang. “Limited Time Offer and Consumer Search.” Revise & Resubmit, Management Science

2. Gong, Zheng. “Growing Influence.” Working paper.

3. Gong, Zheng and Qianjun Lyu. “Optimal Experiment Design with Secret Repetition.” Working paper