Teaching - Assistant Professor

Qiang ZHANG

Title:

Assistant Professor

Education Background:

Ph.D., Marketing, Hong Kong University of Science and Technology
B.A., Nanjing University

Office Address

Phone

Teaching Area

Marketing

Other

Research

Content Marketing, Online Retailing, Consumer Search, Digital Marketing, Social Media, Quantitative Marketing

Personal Website

Teaching List

MKT6351 Advanced Seminar in Marketing – Empirical Models (PhD level)

MKT6035 Marketing Analytics and Machine Learning (Master level)

MKT4120 Marketing Research

MKT3310 Marketing Analytics