Qitian REN

Position:

Assistant Professor

Education Background:

Ph.D., Marketing, Columbia University
M.Sc., Operations Research, London School of Economics and Political Science
M.Sc., Economics, Hong Kong University of Science and Technology
B.A., Management, Sun Yat-sen University

renqitian@cuhk.edu.cn

Office Address

TA501

Phone

Academic Area

Marketing

Other

Research

Digital Marketing, Applied Game Theory, Behavioral Economics.

Personal Website

Academic Publications

Selected Published/Accepted Paper:

1. "Consumer Rational (In)Attention to Favorable and Unfavorable Product Information, and Firm Information Design," (with Kinshuk Jerath), Forthcoming, Journal of Marketing Research, doi:10.1177/0022243720977830

Selected Working Paper:

1. "Product Line Design under Context Dependent Preferences,"
2. "Curated Algorithms, Content Quality and User Surplus on Digital Media Platforms,"

3. "Consumer Search and Product Return Policy Design,"

Selected Published/Accepted Paper:

Selected Working Paper:

1. "Product Line Design under Context Dependent Preferences," 2. "Curated Algorithms, Content Quality and User Surplus on Digital Media Platforms,"

1. "Product Line Design under Context Dependent Preferences,"
2. "Curated Algorithms, Content Quality and User Surplus on Digital Media Platforms,"